Festive Magic with AI: Creativity Made Simple

FICCI FLO, under the leadership of the 42nd National President of FLO, Ms. Poonam Sharma, hosted a virtual session, “Festive Magic with AI: Creativity Made Simple,” focusing on teaching attendees the use of artificial intelligence tools for creating professional social media posts and other creatives for this festive season. 

The session was led by Ms. Druhi Sethi, digital marketing manager at Social Beat. She has 8+ years of experience driving growth for giants like TVS, Acko, Groww, and Drools. Awarded as Social Samosa 30 under 30, Ms. Druhi guided participants on how to create the best AI-generated photos, social media posts, posters, and WhatsApp group invites for Christmas 2025. 

She demonstrated the step-by-step use of the top three AI tools, Canva AI, Nano Banana (Google Gemini), and Meta AI for generating attractive and creative Instagram stories, ads, posters, festive backgrounds, and flyers. 

Top Highlights

  1. Ms. Druhi started the session by explaining how to use Canva AI for creating visually appealing posters and social media posts with the use of a single prompt and a brand logo. 
  2. She edited images using Canva AI within seconds of giving a prompt. Also, this tool can remove backgrounds from existing images and add a festive vibe by changing the background as per the user’s prompt. 
  3. Ms. Druhi demonstrated the use of the Nano Banana tool by Google Gemini for enhancing product images by adding festive backgrounds quickly. The digital marketing manager displayed the steps to create viral Instagram posts for Christmas by adding a prompt and a business logo. 
  4. The Nano Banana tool is also suitable for editing personal photos of family and pets. By entering a well-explained prompt, the user can remove background, enhance the visuals, or add additional graphics using their pictures. 
  5. Then, Ms. Druhi taught attendees about using Meta AI for quickly editing Instagram stories. This AI tool is suitable for adding/removing objects, changing backgrounds, and altering outfits from the Instagram stories and posts in less time. 

Impact and Outcome

Festive Magic with AI: Creativity Made Simple session benefited more than 170 attendees as they learned the step-by-step usage of AI tools for creating branded posts and invites for this festive season.

This session equipped women with the digital skills to create the best Christmas posts for their products and services using Canva AI, Google Gemini, and Meta AI without relying on anyone. Also, this virtual session is a part of the FLO Digital Skilling initiative, led by Ms. Reshma Patel, Initiative Lead, with the dedicated support of team members Ruchika, Aarmeen, and Shreya.