Virtual Session LinkedIn for Everyone: PART 1 – Building Your Personal Brand and Showcasing Your Strengths

FICCI FLO under the leadership of National President Joyshree Das Verma, organized an insightful session titled "LinkedIn for Everyone: PART 1 – Building Your Personal Brand and Showcasing Your Strengths" on January 7, 2025, via Zoom.

The session aimed to help participants enhance their LinkedIn presence and strengthen their professional branding. It featured two distinguished speakers, Priya Goutham, Director, Virginia Tech India and Co-Founder, Cretium Business Solutions, and Keerthana Chandrasekharan, CEO and Co-Founder, BUNJY Digital.

The discussion was curated by Reshma Patel, FLO Initiative Lead – FLO Digital Skilling India, who served as the Day Chair and supported by team members Pooja Chauhan, Ritu Das, Ritu Singh, Shikha Sareen, and Priya Goutham. The session covered key aspects of personal branding, optimizing LinkedIn profiles, content creation, and engagement strategies. Participants learned the importance of a well-structured LinkedIn profile, crafting compelling headlines and summaries, and leveraging LinkedIn features for networking and visibility.

The speakers provided practical insights and real-world examples to help attendees make immediate improvements to their professional presence. The event concluded with an engaging Q&A session, where participants actively discussed strategies to enhance their LinkedIn impact