The members of YFLO Kolkata had their share of laughs at The Conclave on 23rd July 2013 when the man behind the “utterly, butterly delicious” Amul Butter ads talked about his life and lessons from the advertising industry. The event was an outstanding success with over 100 members in attendance.
When it is the witty Mr. Dabholkar wielding the mic you can expect a rollicking good time. Mr. Dabholkar gave our members a few tips on breaking the mental block by following ones creative instincts. He swore by creativity as he explained that most products in the market are differentiated only by creativity in advertising. The event left our members more informed about the realities of the ad world and the best way to market ones products via different media.