Fashion & Jewellery, MSME Assist Cell, Handlooms and Textiles, Business Exchange, Startup Cell

FLO Hyderabad proudly hosted the spectacular annual exhibition, FLO StyleTatva, on July 20 – 21, 2024. Over the two days, more than 200 participating brands from 15 states across India treated Hyderabad to an incredibly creative and satisfying retail experience. This vibrant and grand exhibition, featuring products across eight categories, showcased a diverse array of dynamic brands in weaves, jewellery, accessories, lifestyle, wellness, and more, dazzling thousands of visitors with their stunning collections.

This year, FLO’s focus is on promoting MSMEs, and FLO StyleTatva, a meeting ground for over 200 micro, small, and medium enterprises, was perfectly aligned with this goal.

The esteemed Chief Guest, TV & Film Presenter, Actor, Entrepreneur, Suma Kanakala, inaugurated FLO StyleTatva, the FLO-assisted Entrepreneurs Pavilion, and the vibrant Telangana Food Pavilion.

This FLO-assisted Entrepreneurs Pavilion that showcased the exquisite heritage weaves of Gollabhama, Ikat, Narayanpet, Telia Rumal, and the GI-tagged craft of Cheriyal, attracted the avid shoppers.

Another highlight of FLO StyleTatva Edition 4 was the Udyam Registration and MSME Help Desk staffed by an MSME expert, which served as an awareness platform for vendors and visitors alike. Guest of Honour, Vatsala Mishra, Director – MSME & Retail, Govt. of Telangana, inaugurated the MSME Desk.

More than 5000+ Hyderabadis braved the rain to explore the treasures of FLO StyleTatva 2024.

Key highlights of the initiative

– MSME Udyam Registration Desk: 55 beneficiaries of MSME Awareness Desk and 5 Udyam Registrations

- Special Pavilion for Handlooms: About INR 450000 sales in the Pavilion

- FLO Branding with 5000+ elite audience attending the Exhibition

- Social Media Marketing :Accounts Reached: 582409

Impressions: 155466

Number of beneficiaries – 200+ Vendors PAN-India